Presented by the head of the Graphic Design department at KCAI, Marty Lane, this week's symposium covered the many applications and uses for graphic design. Through the symposium, graphic design was shown to be a very long and thought out process that included problem solving, communicating visually, responding to content/context, interaction through interdisciplinary practices, and [usually] aiding clients. Graphic design was illustrated to be made out of main recipe of 3 components: type, image, and the problem. Graphic design has many applications, and can be used to re-brand a business, bring cohesion to a line or products, and promote interactivity.
Although typically viewed flatly on products and the web, graphic design can easily breach those borders and reach into many different fields, including 3D environments and sound. By producing graphics and then transferring them over to 3D sculptures or printers, a graphic can easily become a freestanding object in an environment. The ever-growing use for graphic design has allowed for designers to also produce graphics that aid in informing or illustrate motion.
Albeit a bit slow, the presentation was very interesting due to the fact that I an aspiring graphic designer. I never realized how expansive the field of graphic design truly was, and this presentation allowed me to think beyond the borders of print ads, logos, and websites. Although Lane failed to talk about the department, how its programs work, or what work is involved with succeeded in the program, it was still an interesting presentation as a whole.
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